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Now This Future: How Are Earworms Written?

Two people very close to each other

Okay, hear me out a second. We’ve all found ourselves humming the tune of Rihanna’s song “Work.” Or perhaps caught ourselves singing the do-do-do’s to “Baby Shark.” Maybe you even got down and busted out the lyrics to “I Got A Feeling” while driving during your morning commute.

They’re all songs that we can’t get out of our heads, aka “earworms,” and this awesome Now This Future video breaks down why.


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