NYC Food Muse Says ‘Lets Taco Bout It’
“I hated being a lawyer,” Michelle Obama wrote in her memoir Becoming, explaining that her humble upbringing prioritized survival. “Make the money. Worry about being happy later,” the Princeton graduate recalled her mother saying after admitting dissatisfaction with her post at a prestigious law firm. Michelle’s family inculcated a deep sense of responsibility in her. As did mine. An understanding that I represented an investment towards the future and there was no margin for error nor opportunity to seek a luxury as frivolous as “passion.”
As I chatted with Nuyorican entrepreneur and creator of NYC Food Muse, Rosanna Añil, I learned that we felt the same pressure to succeed from our families.
At first, Rosanna followed the rules, graduating from college with a BA in culinary arts, which lead to a well paying job. Still, she knew she hadn’t found her purpose. The call to creativity came unexpectedly as she made breakfast for her daughter one morning. “I’m not a recipe girl,” the photographer told me, “but after school I knew my way around a kitchen.” That day her waffles took a particular form and she began focusing primarily on the aesthetics of the dish rather than taste. She picked up a professional camera, which sat nearby, for the first time and snapped a photo that sent her social media feed into mouth-watering-mode.
The alchemy of that moment sparked a drive in her that she could no longer deny. Rosanna began creating and capturing, beautifully prepared and plated dishes and sharing them online. UBER Eats took quick notice and NYC Food Muse was born.
Her eye for curation and business savvy were key in launching her company. But it was the birth of her daughter, Sienna, in 2015 that inspired her to seek fulfillment, balance and joy. Today, Rosanna runs a booming business as a top food stylist, producer and television host. She has been featured on Viceland, Mic, Pero Like and elsewhere. Recently, she was even cast in commercial for McDonalds launching a mother-daughter modeling career.
The creator of the Amazon Prime series “Let’s Taco Bout It,” partnered with BronxNet TV to launch a series called ‘Bronx Taste ’ which airs this month. It is directed and produced by Marcus Reyes, written and co-produced by our ‘Food Muse.’ No te lo pierdas!